Massage is No Luxury Item – It’s a Sound Business Practice

Jul 1st, 2010 | By Martha Carnahan | Category: Entrepreneurs, Fresh Energy

Did you know that having regular massage can improve your business? It can, and there is even scientific proof!

A study by the Touch Research Institute at the University of Miami compared workers who received massage with workers who were asked to relax and close their eyes for the same period of time. Those receiving the massage showed lower stress hormones, were more alert, and completed math problems faster and with fewer errors than before they were massaged. (Click here to read an abstract of the study.)

Your business puts a heap of demands on your mind, body and spirit. Massage is an excellent way to refuel so that your brilliance can fully surge forth for your business. It’s a no-brainer that this will only improve your bottom line!

The Business Case for Massage

Two Atlanta companies seem to grasp the business case for massage. Each of these businesses has retained – on an ongoing basis – the services of Betsey Brogan, a licensed massage therapist. One company is a top tier law firm, the other is a successful car dealership.

The law firm offers Betsey’s massage services to its employees. The employees pay directly, but the firm encourages them to take advantage of the service, which is so popular that years ago, the firm provided Betsey with an office and a phone extension at their Atlanta location. Having the opportunity to go for a chair massage on site has been a great boost for employees – which ultimately benefits the firm.

Over the 15 years that Betsey has provided chair massage to the firm’s employees, she has seen many benefits:

  • Fewer sick days taken – No one wants to miss their massage day! Plus, receiving a massage often triggers an increased desire to adopt other healthy habits in general. “Often, people tell me that after a massage, they are more mindful of getting good sleep, drinking water instead of soda, and just treating their bodies better,” says Betsey.
  • Appreciation and camaraderie building – Employees give each other massage gift certificates as a reward or thank you, and the firm gives massage time as part of their recognition of employee anniversary dates. Betsey tells one story about a partner who, after completing a particularly grueling marathon case, rewarded his team of 6 paralegals with an hour of massage each. What a great way to raise positivity in the workplace!
  • Spirit lifting – One employee gifted her boss with a 20-minute massage. Not only did it get him out of her hair for a while, but she knew it would lift his spirits and make him easier to work with. “Even after just a 15-minute chair massage, people go back to work more bright-eyed and bushy tailed and with a better attitude,” Betsey notes.

She likes to quote her Mom, who once said about Betsey’s massage practice, “Bets, you are creating world peace, one person at a time.”

A large car dealer hired Betsey to provide 15-minute chair massages for customers waiting on their cars to be serviced. “Even when they began cutting costs because of the economy, they kept me on at a reduced rate,” says Betsey. Clearly this customer-focused dealership sees that the benefits of the chair massage service ripples out to a positive impact on the business.

Betsey agrees that regular massage improves your resilience in the face of life’s trying circumstances, whether you’re forking over money for an unexpected car repair or covered up with a stressful workload. And when we create this kind of healthy self-care regimen for ourselves, we are more fit to care for our clients and our business.

Says Betsey, “I love my job because people are excited to see me, they feel better and are better off when they leave.”

Feel free to contact Betsey to schedule a massage. Even if you are not in the Atlanta area, she would still be happy to talk with you if you have any questions about the benefits of massage. Contact: Betsey Brogan, LMT, betseycmt@comcast.net.

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3 comments
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  1. Bingo again, Martha. Love that your abstract is from Pub Med. Not in Atlanta but plenty of good massage therapist in Arkadelphia.

  2. Thanks Martha! I am excited about the ripple effect of this article. This will inspire folks to take care of themselves and then they will be nice to the next person they see! The effects are unlimited! It’s good for business, and it’s good for life!

  3. Thanks for the great comments, Lindsay & Betsey. Yes, ripple effect is wonderful!

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